Manufacturing Journalist TR Cutler profiled Commence VRM and Six Sigma in the current issue of AutomationMedia.com. The complete article may be read at http://www.automationmedia.com/TRCutler.asp?ID=%2040.
Vendor Relationship Management or VRM is the reciprocal of CRM (Customer Relationship Management). VRM provides manufacturing enterprises a wide range of technological tools for efficient vendor interactions that benefit both the manufacturer and the vendor. In Lynne Hambleton� �s new Prentice Hall text Treasure Chest of Six Sigma Growth Methods, Tools, and Best Practices, the author quickly defines that, � �A method establishes the foundation for how work gets accomplished. It defines the who, what, when, where, by and how of a process; wherein a process describes a series of logically sequenced tasks to complete work.� �

VRM can be measured in result-metrics impacting automation. Hambleton describes a � �high-level process and performance metrics define what critical-to-quality is and encompass the critical parameters necessary to meet requirements. Eventually, these metrics should be translated into a language that is � �meaningful� � to a process worker involved in providing either the inputs or process deliverables (outputs.)� �

VRM improves markets by providing mechanisms that equip automation-based manufacturers to be independent leaders rather than lagging participants in relationships with vendors and other parties on the supply side of the marketplace. VRM works because vendors have reason to value it, and industrial and distribution organizations have reasons to invest the necessary time, effort, and attention to implementation.

Larry Caretsky, president of Commence Corporation (www.commence.com) suggested, � �Until recently, CRM systems took on the full burden of relating with customers and automation functionality was out of the loop. VRM technology provides complex enterprises with the means to take some of the CRM functionality and to help make markets work for both the vendors and customers. The goal of VRM is to improve the relationship between Demand and Supply by providing new and better ways to relate to each other from the product plant floor to satisfaction quantification.� �

According to Caretsky, � �Commence has adapted all of these principles as a current CRM leader and transformed these principles into a VRM SaaS (software as a service) offering. Modifying the core CRM product has allowed the company to transfer direct selling organizations into vendor savvy organizations. Caretsky notes, � �VRM is a vital reinterpretation of CRM because the role of interfacing effectively with vendor is increasingly important with a global supply chain. Tracking and holding vendors accountable is no longer a novel concept in business, rather an essential transactional requirement.� �

Vendor relationship management supports the areas of strategic sourcing and vendor lifecycle management to better prepare operational procurement. It helps an enterprise, whether industrial or retail, to constantly optimize their supplier selection, compressed cycle times, and devise sourcing and purchasing strategies.

Extremely rapid adoption of VRM is anticipated because implementation of VRM is anticipated because priced at under $100 per user/vendor per month it provides a method which establishes the foundation for how work gets accomplished as well as the process which describes a series of logically sequenced tasks to complete work.

Commence offers industrial companies complete VRM to select the solutions and platform that best meets the business requirements of manufacturers and distributors. The comprehensive VRM Industrial application suite is available for use on premise or on-demand as a hosted service. Industrial leaders often build departmental VRM solutions with the award winning Commence Industrial CRM Framework. These choices are why so many industrial companies choose Commence as the solution for managing customer relationships. All Commence Industrial solutions support mobile or wireless connectivity and integration to back-office accounting and ERP systems.